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image for Visitor Centre item typeWorld of Wedgwood

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Pottery Visitor Centre


Josiah Wedgwood

Josiah Wedgwood

Josiah Wedgwood standing proud outside the World of Wedgwood.


Wedgwood Drive,
ST12 9ER

Events at this Venue

date event
Tue 7 Nov - Sun 24 Dec A Magical Wedgwood Christmas
Sat 25 Nov - Sat 23 Dec Festive Afternoon Tea in the Wedgwood Tea Room


The World of Wedgwood, a unique visitor experience celebrating the very best of British industrial and design heritage. Experience Wedgwood for the day through shopping, food and visitor tours.

In the Wedgwood Flagship Store discover cutting-edge designs, tap into a unique lifestyle, and take the opportunity to buy from the latest ranges. The Factory Outlet offers an ever-changing range of retired products and factory seconds at highly discounted prices from the Wedgwood factory.

Trace 250 years of ground-breaking design and production in the Wedgwood Museum. Discover the story of Josiah Wedgwood and his lasting influence on industry, society and local infrastructure.

Take a Factory Tour to learn about all aspects of our production processes and techniques. Then why not try your own hand at the traditional and modern methods that are still used today in the Master Crafting Studio.

Our new Design Studio is a walk-through interactive experience demonstrating the unique Wedgwood approach to their specialist design process.

Afternoon tea in the Wedgwood Tea Room is a truly elegant and memorable experience served on bone china by highly experienced staff. Enjoy lunch in our worker’s canteen inspired Dining Hall, served with a contemporary twist. Both inside and outside

Children’s Play areas offer a fun and immersive experience for our younger visitors.

Explore the 240 acre Wedgwood Estate with swathes of open landscaped grounds and beautiful woodlands.

Baby changing facilitiesCoach parties acceptedCredit cards accepted (no fee)Disabled toiletsFacilities for groupsFacilities for educational visitsGift shopOn-site cateringOn-site light refreshmentsPublic toiletsRegional Tourist Board MemberWelcome HostWheelchairs availableAccepts groupsFacilities for conferencingFacilities for corporate hospitality

Children welcomeDisabled accessDogs not accepted (except guidedogs)Smoking not allowed

Opening details

Daily: 10:00 - 17:00, Closed 25th & 26th December 2017

The Dining Hall: 9:30 - 17:00
Wedgwood Tea Room: 12:00 - 17:00


Adult: £15.00, Child: £7.50, Concession: (Over 60) £10.50, Family: £30.00



Plan route to World of Wedgwood using Google mapsPlan route using Google maps

Map reference: SJ 887395  Lat: 52.95283 Long: -2.16952

Leave junction 15 of the M6, follow the A500 to Stoke-on-Trent, take first exit off A500 signposted A34. At roundabout take 3rd exit onto A34 south bound, signposted Stafford. Follow brown and white signs to Wedgwood.

NB: If you are using Satellite Navigation please use ST12 9ER.
If you are travelling via the canal - Bridge 104.

Regular D & G bus service 14 to Barlaston, Wedgwood Drive followed by a 20 minute scenic walk

Parking: free


  • Baby changing facilitiesBaby changing facilities
  • Coach parties acceptedCoach parties accepted
  • Credit cards accepted (no fee)Credit cards accepted (no fee)
  • Disabled toiletsDisabled toilets
  • Facilities for groupsFacilities for groups
  • Facilities for educational visitsFacilities for educational visits
  • Gift shopGift shop
  • On-site cateringOn-site catering
  • On-site light refreshmentsOn-site light refreshments
  • Public toiletsPublic toilets
  • Regional Tourist Board MemberRegional Tourist Board Member
  • Welcome HostWelcome Host
  • Wheelchairs availableWheelchairs available
  • Accepts groupsAccepts groups
  • Facilities for conferencingFacilities for conferencing
  • Facilities for corporate hospitalityFacilities for corporate hospitality
  • Children welcomeChildren welcome
  • Disabled accessDisabled access
  • Dogs not accepted (except guidedogs)Dogs not accepted (except guidedogs)
  • Smoking not allowedSmoking not allowed