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image for Heritage Centre item typeWorld of Wedgwood

  • VistEngland VAQAS

Pottery Visitor Centre, £15


Josiah Wedgwood

Josiah Wedgwood

Josiah Wedgwood standing proud outside the World of Wedgwood.

Special Offers

  • Offer: Receive 10% discount on admission tickets. Receive 10% discount off purchases in the Flagship Store, Factory Outlet, and Museum Shop. Receive 10% discount on all food and drink purchases in the Dining Hall, Tea Emporium, and Tea Room.

    Not to be used in conjunction with any other offer or groups.
    Dates valid:
    • Thu 13 Aug - Thu 31 Dec 2015
    Request voucher


The ultimate Wedgwood experience is now open!

In the Wedgwood Flagship Store discover cutting-edge designs, tap into a unique lifestyle, and take the opportunity to buy from the latest ranges. The Factory Outlet offers an ever-changing range of retired products and factory seconds at highly discounted prices from the Wedgwood factory.

Trace 250 years of ground-breaking design and production in the Wedgwood Museum. Discover the story of Josiah Wedgwood and his lasting influence on industry, society and local infrastructure.

Take a Factory Tour to learn about all aspects of our production processes and techniques. Then why not try your own hand at the traditional and modern methods that are still used today in the Master Crafting Studio.

Our new Design Studio is a walk-through interactive experience demonstrating the unique Wedgwood approach to their specialist design process.

Afternoon tea in the Wedgwood Tea Room is a truly elegant and memorable experience served on bone china by highly experienced staff. Enjoy lunch in our worker’s canteen inspired Dining Hall, served with a contemporary twist. Both inside and outside

Children’s Play areas offer a fun and immersive experience for our younger visitors.

Explore the 240 acre Wedgwood Estate with swathes of open landscaped grounds and beautiful woodlands.

Open 7 days a week with ample free parking.

Baby changing facilitiesCoach parties acceptedCredit cards accepted (no fee)Disabled accessDisabled toiletsFacilities for groupsFacilities for educational visitsGift shopOn-site cateringOn-site light refreshmentsPostboxPublic toiletsRegional Tourist Board MemberWelcome HostWheelchairs availableAccepts groupsFacilities for conferencingFacilities for corporate hospitality

Children welcomeDisabled accessDogs not accepted (except guidedogs)Smoking not allowed

Opening Details

Open all the time

Open Monday to Friday 10am to 5pm, Saturday and Sunday 10am to 4pm. The Dining Hall opens at 8:30am. Wedgwood Tea Room opens at 12 noon.


Adult £15.00
Child £7.50
Family £30.00
Concession (Over 60) £10.50



Plan route to World of Wedgwood using Google mapsPlan route using Google maps

Map reference: SJ 886396  Lat: 52.95371 Long: -2.16995

Leave junction 15 of the M6, follow the A500 to Stoke-on-Trent, take first exit off A500 signposted A34. At roundabout take 3rd exit onto A34 south bound, signposted Stafford. Follow brown and white signs to Wedgwood.

NB: If you are using Satellite Navigation please use ST12 9ER.
If you are travelling via the canal - Bridge 104.

Regular bus service 23 to Barlaston, Ivy House Lane followed by a 15 minute scenic walk

Parking: free


  • Baby changing facilitiesBaby changing facilities
  • Coach parties acceptedCoach parties accepted
  • Credit cards accepted (no fee)Credit cards accepted (no fee)
  • Disabled accessDisabled access
  • Disabled toiletsDisabled toilets
  • Facilities for groupsFacilities for groups
  • Facilities for educational visitsFacilities for educational visits
  • Gift shopGift shop
  • On-site cateringOn-site catering
  • On-site light refreshmentsOn-site light refreshments
  • PostboxPostbox
  • Public toiletsPublic toilets
  • Regional Tourist Board MemberRegional Tourist Board Member
  • Welcome HostWelcome Host
  • Wheelchairs availableWheelchairs available
  • Accepts groupsAccepts groups
  • Facilities for conferencingFacilities for conferencing
  • Facilities for corporate hospitalityFacilities for corporate hospitality
  • Children welcomeChildren welcome
  • Disabled accessDisabled access
  • Dogs not accepted (except guidedogs)Dogs not accepted (except guidedogs)
  • Smoking not allowedSmoking not allowed