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Pottery Visitor Centre, £15


World of Wedgwood 2015

World of Wedgwood 2015


Sorry for keeping you waiting...

The new and exciting World of Wedgwood is now due to open mid-July, in time for the summer holidays.

We’re busy putting the finishing touches to our unique new visitor experience which will include a new Factory Tour, Master Craft Studio, Wedgwood Museum and the UK's first Wedgwood Tea Room. We can’t wait to welcome you all and we promise it will be worth the wait.

Please keep checking the website for updates and news on the official opening date.

The new World of Wedgwood will offer a reinvented interactive factory tour, creative studios, inspiring flagship retail store, stylish Wedgwood tearooms, and a restaurant championing locally sourced produce. All of these elements will be fully integrated with the world class Wedgwood Museum. In addition there will be children’s play areas, woodland walks and a programme of activities and events on offer, as well as plenty of free parking.

Baby changing facilitiesCoach parties acceptedCredit cards accepted (no fee)Disabled accessDisabled toiletsFacilities for groupsFacilities for educational visitsGift shopOn-site cateringOn-site light refreshmentsPostboxPublic toiletsRegional Tourist Board MemberWelcome HostWheelchairs availableAccepts groupsFacilities for conferencingFacilities for corporate hospitality

Children welcomeDisabled accessDogs not accepted (except guidedogs)Smoking not allowed

Opening details

The Wedgwood Visitor Centre is currently soon as World of Wedgwood

For enquiries please call 01782 282986


Adult £15.00
Child £7.50
Family £30.00
Concession (Over 60) £10.50



Plan route to World of Wedgwood using Google mapsPlan route using Google maps

Map reference: SJ 886396  Lat: 52.95371 Long: -2.16995

Leave junction 15 of the M6, follow the A500 to Stoke-on-Trent, take first exit off A500 signposted A34. At roundabout take 3rd exit onto A34 south bound, signposted Stafford. Follow brown and white signs to Wedgwood.

NB: If you are using Satellite Navigation please use ST12 9ER.
If you are travelling via the canal - Bridge 104.

Regular bus service 23 to Barlaston, Ivy House Lane followed by a 15 minute scenic walk

Parking: free


  • Baby changing facilitiesBaby changing facilities
  • Coach parties acceptedCoach parties accepted
  • Credit cards accepted (no fee)Credit cards accepted (no fee)
  • Disabled accessDisabled access
  • Disabled toiletsDisabled toilets
  • Facilities for groupsFacilities for groups
  • Facilities for educational visitsFacilities for educational visits
  • Gift shopGift shop
  • On-site cateringOn-site catering
  • On-site light refreshmentsOn-site light refreshments
  • PostboxPostbox
  • Public toiletsPublic toilets
  • Regional Tourist Board MemberRegional Tourist Board Member
  • Welcome HostWelcome Host
  • Wheelchairs availableWheelchairs available
  • Accepts groupsAccepts groups
  • Facilities for conferencingFacilities for conferencing
  • Facilities for corporate hospitalityFacilities for corporate hospitality
  • Children welcomeChildren welcome
  • Disabled accessDisabled access
  • Dogs not accepted (except guidedogs)Dogs not accepted (except guidedogs)
  • Smoking not allowedSmoking not allowed